Computer Science ›› 2016, Vol. 43 ›› Issue (2): 57-59.doi: 10.11896/j.issn.1002-137X.2016.02.012

Previous Articles     Next Articles

Social Recommendation Combining Global and Dual Local Information

QIAN Fu-lan and LI Qi-long   

  • Online:2018-12-01 Published:2018-12-01

Abstract: With the rapid growth of Web2.0,social recommendation has become one of the hot research topics in the last few years.It is the key point to improve recommender systems using social contextual information in a more efficient way.The existing social recommendation approaches mainly take advantage of user’s direct connection(explicit relation).This paper detailed social relation as explicit relation and implicit relation and obtained the user’s reputation by using his/her historic records.Then we proposed a recommendation framework capturing user’s global social relation(reputation)and local social relation(explicit relation and implicit relation).Using two real datasets,Douban and Epi-nions,we conducted a experimental study to investigate the performance of the proposed model GDLRec.We compared our approach with existing representative approaches.The results show that GDLRec outperforms other methods in terms of prediction accuracy.

Key words: Social recommendation,Matrix factorization,Reputation,Implicit relation

[1] Mcpherson M,Smith-Lovin L,Cook J M.Birds of a feather:Homophily in social networks[J].Annual Review of Sociology,2001,5(4):344-349
[2] Tang J,Hu X,Gao H,et al.Exploiting local and global social context for recommendation[C]∥Proceedings of the Twenty-Third international joint conference on Artificial Intelligence.AAAI Press,2013:2712-2718
[3] Marsden P V,Friedkin N E.Network studies of social influence[J].Sociological Methods & Research,1993,22(1):127-151
[4] Zhang Yan-ping,Zhang Shun,Qian Fu-lan,et al.Robust Colla-borative Recommendation Algorithm Based on User’s Reputation[J].Acta Automatica Sinica,2015(5):1004-1012(in Chinese) 张燕平,张顺,钱付兰,等.基于用户声誉的鲁棒协同推荐算法[J].自动化学报,2015(5):1004-1012
[5] Zhou Y B,Lei T,Zhou T.A robust ranking algorithm to spamming[J].EPL (Europhysics Letters),2011,94(4):1034-1054
[6] Ha I,Oh K J,Hong M D,et al.Social filtering using social relationship for movie recommendation[M]∥Computational Collective Intelligence:Technologies and Applications.Springer Berlin Heidelberg,2012:395-404
[7] Ha I,Oh K J,Jo G S.Personalized advertisement system using social relationship based user modeling[J].Multimedia Tools and Applications,2013,74(20):8801-8819
[8] Yao W,He J,Huang G,et al.Modeling dual role preferences for trust-aware recommendation[C]∥Proceedings of the 37th international ACM SIGIR conference on Research & development in information retrieval.ACM,2014:975-978
[9] Fazeli S,Loni B,Bellogin A,et al.Implicit vs.explicit trust in social matrix factorization[C]∥Proceedings of the 8th ACM Conference on Recommender systems.ACM,2014:317-320
[10] Ma H.An experimental study on implicit social recommendation[C]∥Proceedings of the 36th international ACM SIGIR confe-rence on Research and development in information retrieval.ACM,2013:73-82
[11] Zhao T,Hu J,He P,et al.Exploiting homophily-based implicit social network to improve recommendation performance[C]∥2014 International Joint Conference on Neural Networks (IJCNN).IEEE,2014:2539-2547
[12] Ma H,Yang H,Lyu M R,et al.Sorec:social recommendationusing probabilistic matrix factorization[C]∥Proceedings of the 17th ACM conference on Information and knowledge management.ACM,2008:931-940
[13] Jamali M,Ester M.A matrix factorization technique with trust propagation for recommendation in social networks[C]∥Proceedings of the fourth ACM conference on Recommender systems.ACM,2010:135-142
[14] Ma H,Zhou D,Liu C,et al.Recommender systems with social regularization[C]∥Proceedings of the Fourth ACM International Conference on Web Search and Data Mining.ACM,2011:287-296
[15] Salakhutdinov R,Mnih A.Probabilistic Matrix Factorization[C]∥NIPS.2012:1257-1264

No related articles found!
Viewed
Full text


Abstract

Cited

  Shared   
  Discussed   
No Suggested Reading articles found!